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Reap the rewards of
Pay Per Click Advertising

Search Engine Marketing

Book a Free Consultation with one of our SEM specialists.

Reap the rewards of
Pay Per Click Advertising

Search Engine Marketing

Book a Free Consultation with one of our SEM specialists, personalised strategies to meet your business growth needs.

The Fastest Revenue Generating Advertising Platform Available

Pay Per Click’s main selling point is how quickly your business can be advertised locally, nationally, or globally. Unlike SEO or Social Media, Pay Per Click Advertising allows people who are looking for your service or product to see your business at the top of their search right where it matters most!

Throughout digital marketing, Pay Per Click is the speediest return on investment advertising platform available!

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What We Deliver

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Google Advertising

Google Advertising is a powerful marketing tool that puts you in front of your customers. A strategically crafted campaign can generate waves of new business day in day out.

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Display Advertising

Google Display Network reaches 90% of Internet users worldwide. Use Google Display to increase your online presence and grow your business with a visual representation.

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Remarketing

On average, customers need to view your website or ad at least 5 times before making a buying decision. This is a huge underestimated statistic that helps businesses create more profitable pay per click campaigns.

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Bing Advertising

Bing Ads uses an almost identical auction dynamic as Google Ads with a huge decrease in competition and cost per click. On average, advertising expenditure is 25% cheaper than other similar auction platforms.

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Pay Per Click Means PAY PER CLICK

Pay for the clicks that convert

As Pay Per Click is a bidding platform, it has the exceptional service charge of only paying per click! Basically, you only pay for the clicks onto your website, phone number or whatever the ad type you choose! There are also different ways these bidding systems allow “pay per click”, whether it is pay per individual click, pay per conversion, pay per impressions and a multitude of others. The options are endless to achieve an incredible result.

Work Within Your Budget

Lower Your Costs, Increase Your Revenue

The best part about SEM marketing is businesses can work with whatever budget suits them. There is no required amount or no limit. As an auction/bidding platform, you have the opportunity to bid for your business to be positioned on Google, Bing Ads and their partners. We have helped clients with budgets of $1,000 a month to $50,000 a month. Each campaign a personalised strategy was created to suit their goals and business.

Work Within Your Budget

Lower Your Costs, Increase Your Revenue

The best part about SEM marketing is businesses can work with whatever budget suits them. There is no required amount or no limit. As an auction/bidding platform, you have the opportunity to bid for your business to be positioned on Google, Bing Ads and their partners. We have helped clients with budgets of $1,000 a month to $50,000 a month. Each campaign a personalised strategy was created to suit their goals and business.

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What's included in our services?

SEM
Strategy

Researching keywords that are relevant to your business! the projected ROI per keyword, looking at your competitor’s strategies, mapping out your ad groups and ad copies to drive success. We create strategies from beginning to end, including Ads to the final destination page design.

Campaign
Implementation

Implementing our strategy throughout google analytics, google ads, bing ads, google my business, google tag manager and much more. Implementing the data that only results in ROI.

Landing Page
Design

We take a step above other agencies and complete the whole funnel for your campaigns. It is crucial that your ads lead to a page that answers the users question. Otherwise it’s just dead money.

Performance
Management

We optimise your campaigns daily to guarantee your business is being seen by the people who need your business. Performance management includes bid adjustments, keyword optimising, creating new ad copy and 35 other factors.

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Ready to Kick off Your Revenue Generating Campaign?

Let’s Go!

Our Successful Partners

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Why Poseidon?

Results Driven
Advertising

Tired of not getting the results you want from your current agency? Our only focus is to deliver leads and sales. We back this with our fees and service. If we can’t generate a positive outcome for your business, don’t pay us! We’re in it with you.

Accountability & Transparency

Communication is key, we share absolutely every single plan, decision and action with you so you feel confident in your decision to partner with us. Our whole business model is built around consistent communication and transparency between our business partners and us.

We're An Agency That Gets Business

We’re a business as well and aware of the importance of hitting targets, pushing barriers and deadlines. Understanding the significance of consistent new business and effective marketing & advertising.

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Trusted Digital Agency

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What Clients Say About Us

What Clients Say About Us

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FAQs

How much do I pay per click?

It is always different! There are so many factors that come into play when assuming your cost per click. Depending on how competitive and direct the keyword is to your audiences goal, how relevant your ad is, your landing page content and much more! The rule is the more relevant you are to the search term, the cheaper the keyword click could potentially be! Google Ads has its own ecosystem, we live and breath that system.

What is cost per click?

Cost per click refers to the cost each time someone clicks on your ad. This bidding system allows businesses and people to bid what they want to rank themselves as high as possible. Google then takes these bids into account and measures the bids against the quality of their ads, landing page and keyword relevance and places that ad accordingly!

What is an impression?

An impression is each time your ad is shown to someone. It does not mean your ad has been clicked on just when it has shown up on someones screen whether it is a computer, tablet or mobile device.

How do I know if my adwords campaign is working?

You will get an influx of leads! Depending on the goal, we create data recording of actions on your website that will help hit the right target. We show you the stats and consistently improve them!

Is Google Adwords right for my business?

Poseidon is a big fan of PPC campaigns, but it doesn’t necessarily mean it is always suited to your business. Google Ads can work for multiple businesses goals whether it is lead generation, sales, purchases or branding. But depending on the budget, overall goal and timeframe, other digital channels may be more suitable to your digital marketing goals.

Should I manage my Adwords campaigns myself?

We encourage our clients to understand and test Google Ads themselves. Why do most of our clients partner with us? Google Ads is time consuming, therefore requires a lot of attention and optimisation. If you do it repeatedly with a team of experts on your side, it really can save time and money.

What can PPC do for my business?

The possibilities are endless, from doubling weekly sales to quadrupling monthly leads. Google Ads can help fast track your business. On average, businesses see $2.47 return on ad spend for every $1 invested.

When can I expect results from my adwords campaign?

Pretty much instantly! Google Ads works so well as it can work from the get go and it only improves from there.

Free Digital Strategy Session

Let’s Start Generating You New Business.

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Free Digital Strategy Session

Find out how we can get you more business with Search Engine Marketing.