It is always different! There are so many factors that come into play when assuming your cost per click. Depending on how competitive and direct the keyword is to your audience’s goal, how relevant your ad is, your landing page content and much more! The rule is the more relevant you are to the search term, the cheaper the keyword click could potentially be! Google Ads has its own ecosystem, we live and breath that system.

Cost per click refers to the cost each time someone clicks on your ad. This bidding system allows businesses and people to bid what they want to rank themselves as high as possible. Google then takes these bids into account and measures the bids against the quality of their ads, landing page and keyword relevance and places that ad accordingly!

You will get an influx of leads! Depending on the goal, we create data recording of actions on your website that will help hit the right target. We show you the stats and consistently improve them!

Poseidon is a big fan of PPC campaigns, but it doesn’t necessarily mean it is always suited to your business. Google Ads can work for multiple businesses goals whether it is lead generation, sales, purchases or branding. But depending on the budget, overall goal and timeframe, other digital channels may be more suitable to your digital marketing goals.

The possibilities are endless, from doubling weekly sales to quadrupling monthly leads. Google Ads can help fast track your business. On average, businesses see $2.47 return on ad spend for every $1 invested.

Within 1 to 3 months. Google needs to understand what exactly you’re looking to achieve and how effective you can communicate with your audience. Don’t worry, we speed up the process.